What is SEO? SEO is short for search engine optimization. It is the art and science you need to pop up relatively high on a search engine’s result page – the “SERP” – when a user enters a query. Obviously, the higher the rank, the more likely the user is to see, click through, and […]
Rick’s Story September 2nd, 2016. 7:30 am and Rick MacKirdy sat down at his desk, opened up his MacBook, and dug into Google Analytics. When he saw the chart, he felt his heart drop and a cold chill crawl up his spine. Traffic was down 99.4%. And it happened almost overnight. His company, Western Rubber
The Modus Mystery: How To Recover From A Failed Website Migration Read More »
Jay’s Story Jay Tucker of Swim World Pools knew something was wrong with his website. Swim World’s website wasn’t producing the number of leads that it should for a company with his standing and reputation after 50 years in the Pool business. Jay built this reputation one pool at a time…by serving his customers and
Swim World Pools SEO Audit Makes A Splash Read More »
A website audit can maximize benefits from your content and reveal faults costing you hundreds (if not thousands) in revenue losses each day. How is this possible? Neglect. Many website owners have a “set it and forget it” mentality. A site owner is happy with the launch and rarely makes changes afterward save for a
A Website Audit Can Save You Money (And Boost Your Google Ranking) Read More »